Launching a startup company can be a complex process. Also, today’s competitive market requires having a solid digital marketing strategy. Read this article to find out how you can access cost-effective tools and take care of some important aspects.
Dr. Philippe Chereau, Director, SKEMA Ventures, explains how entrepreneurs should combine strategy and innovation.
Innovation seems a magic word for many firms in search of growth and aiming at protecting their competitive position in the marketplace. One should not forget however, that innovation remains one of the most effective means to achieve strategic objectives.
Here is an article enlightening some of good reasons to borrow money rather than only use equity financial resources for startups relying on a “SaaS” business model
Remy De Tonnac, one of the co-founders of Gemalto (a leading digital security company), recently shared with SKEMA students his experience and the lessons that he has learnt as an entrepreneur. Read all about it in this article.
The field of artificial intelligence is vast, and researchers have barely managed to scratch its surface. Would you like to know more about the possibilities that AI holds and its benefits and risks? Read this article to find out.
Read this article to find out how platforms are different from the conventional “pipeline” businesses and can help transform competition.
What is it like to be an entrepreneur? How can one attain success and make use of various opportunities? Read this article to find out.
From ideation to incubation and acceleration, via teaching and coaching, SKEMA VENTURES and TONIC Incubation support innovative entrepreneurs and contribute to the deployment of the French Tech. Read more about it here.
Read about how Artificial Intelligence and machine learning are expected to evolve in the future and how you can benefit from it.
Some tips to help you improve your business pitches and reach your objectives.
What is a business model? How is it related to and different from strategy? Are strategies and tactics the same thing? Read this article to find out.
What is it that sets the Valley apart? What’s the ‘formula’ behind its success? Read this article to find out.